Ann Ehnert's

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SEO Link Building for 2013

Last Thursday, Search Engine Watch published an interview with Neil Patel, founder of KISSMetrics. Although the video focuses on many well-known best practices, it’s a great revisit to extremely effective, white hat SEO link building initiatives. As one of the most ongoing efforts done to manage and improve SEO, the importance of link building should not be overlooked and should have a strategy of its own. Long gone are the days of buying hundreds of low quality links in hopes...

New Year. New Beginnings.

It’s been a while. Who are we kidding. Six months is longer than a while, but I must say that the time away was nothing short of life changing. I became a mom. During the last post, I was nearing my third trimester. In September, we welcomed our beautiful daughter. And since then, nothing has been the same. Amazing. Exhausting. Exhilarating. Fillled with love, tears, hugs, giggles, and the best moments of life. And as we watch the dust start...

The Anatomy of Content Marketing [Infographic]

I’m a huge proponent of content marketing, and this isn’t just a result of the many hats I wear on a given day. I contribute to a blog, social media efforts, public relations and search engine marketing. But beyond understanding the significance of what content marketing can add to online campaign efforts, everything that is produced and published under the umbrella of “content marketing” has the potential to add to bigger, significant conversation that is going on and so when...

5 Creative Ways to Use QR Codes

With mobile marketing taking off in a big way, it’s important to look at how many ways you can incorporate these tactics into current strategies. I started looking at the ways QR codes can be used to promote various parts of an organization. Here’s my quick list on ways to incorporate QR codes:  ...