Digital Marketing

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5 Creative Ways to Use QR Codes

With mobile marketing taking off in a big way, it’s important to look at how many ways you can incorporate these tactics into current strategies. I started looking at the ways QR codes can be used to promote various parts of an organization. Here’s my quick list on ways to incorporate QR codes:  ...

4 Ways to Improve your B2B Twitter Mobile Experience

If you are anything like me, your mobile device is never more than a few feet away from your fingertips. Whether it be a tablet or smartphone, the urge to stay connected is strong. And if you are going to stay constantly plugged in to your online social worlds, such as Twitter, it’s best to optimize your mobile experience for greater efficiency and functionality. Afterall, the reason we strive to stay connected is to keep up with the conversation, engage,...

The Evolution of the Blogger [INFOGRAPHIC]

It’s amazing how far blogging has come and what is has evolved into for varying audiences. A great infographic to look back and reflect. It makes me reminisce about my blog aka online journal I kept during high school and college. Now that this popular content marketing channel has exploded, it’s no longer just an outlet for young adults to spout out random nothingness 🙂 (although that is still allowed, I’m not one to judge as that was me at...