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August 19, 2013
Words for the Week: Definition of the Self
August 15, 2013
Email Marketing with Gmail Tabs – Example Included
The update to the Gmail tabs is not the end of email marketing. Actually, quite the opposite. This gives us the ability to revisit our strategy and see what areas need optimization and further consideration. The tabs are providing consumers an additional way of segmenting the inbox. Although it’s an option to do this [I have a nifty blog post about undoing this Gmail tab feature if you are so inclined], the majority of consumers will keep it as is....
August 12, 2013
Words for the Week: Go For It!
I can’t tell you how many times in a week I second-guess myself. “Does this sound right?” “Will this fit the theme?” “Are we sure it falls in line with the goals?” This hesitation, whether it’s brought on by nerves, anxiety, or just plan confusion, often decides to pop up at the most…convenient…moments. But I am starting to accept it, welcome it, and realize it’s part of my personal creative process. It makes me stronger, more determined, and ready to...
August 11, 2013
Week in Review: Refresh
This was a great week! Lots of fun with family and friends with a dash of routine mixed in – sounds just about perfect to this gal. After a very busy week on the professional side of things, I was looking forward to relaxing fun. Done and done....
August 8, 2013
The Marketing Gal: Tools of the Trade
I woke up the other morning, just like any other morning, and immediately engaged my daily routine, which starts bright and early at 5:20 a.m. sharp. Alarm kicked off and so was I! Checking emails and social accounts before my feet even hit the floor, I started to think about the everyday essentials that make this marketing gal efficient and effective. Here is a quick collage of those things that I turn to during the day to help get the...