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Take a [Marketing] Page from Jesse & The Rippers

I know I’m not the only one. Watching the Jesse & the Rippers reunion on Jimmy Fallon was not only ah-mazing, but this appearance was something I’ve anticipated for a long time. 🙂 Come on! Who didn’t adore Uncle Jesse with that grunged-out look, complete with ripped jeans and leather vest? So awesome. Definitely have to play proper homage to this rockin’ faux band of the late-80’s/early-90’s. And the bonus? Those dudes hit the marketing and public relations jack-pot so...

Oh Geez! Design: Sharing Personality & Design

I’m a sucker for paper products. Stationery, greeting cards, personalized notebooks. You got it? I’ve probably stalked it on your site, liked it, pinned it, shared it, followed it. And every once in a while, little unique gems pop up on my radar. Most recently, I found Oh Geez! Design, a quirky, fresh shop that specializes in greeting cards and recently expanded to sell pinback buttons, tote bags and magnets. Jammed with personality, I had to reach out to the...

Week in Review: A Collection of Love

A common theme on this blog, and in life, has lately focused on this idea of balance. And this past week, I feel like I finally started to see the light at the end of the tunnel with the balance station awaiting me on the other end. Whew! And although we had a few minor hiccups in the week, one being my maddie cakes feeling a bit under the weather, it was great! One week down – let’s keep this...

Sameness vs. Uniqueness in Company Cultures

I’ve been thinking a lot about this idea of small businesses creating a certain culture with the hopes that it will be completely and utterly unique to their business. No one else will have this culture. It’s ours and you can’t have it. And it’s because of this culture that we will attract the right business, the right employees and be successful. Well, although that might be true, the basics that surround the identity of a company’s culture are mostly...

Words for the Week: No Time Like the Present

Okay, time seriously needs to slow down! Geez. And although it feels like my world has been spinning like crazy, the amount of tasks I have accomplished has been great. And I’m still working on the balance, but it’s improving. I’ve prioritized, realized, and visualized, folks. In the words of Liv Tyler from Empire Records, “…there are 24 usable hours in every day!” Hell yeah there are and I plan to work those hours like no other because this mama’s...