Featured content

Words for the Week: A Leap of Faith

Okay, okay, I’m a little tardy to the party with Words for the Week, but better late than never! I was driving in my car last weekend jamming out to the Wicked soundtrack, thinking about the past week’s events and looking towards new goals, challenges and events in the upcoming days. As I was listening to the soundtrack, a lyric that I have heard a million times before stuck out like none other:Perfect. So many times in life we doubt...

Week in Review: Measurement Updates

This past week highlighted a few new features or updates to help with  or improve upon digital marketing efforts, therefore I’m going to share a few finds that are rather interesting, helpful and strong contenders for consideration for your marketing strategy! [Seriously. You should probably just implement them anyway because they are pretty easy/awesome and enhancements to what you are already doing.] Let’s check them out:...

Social Media 101 – Details Matter

It happens more often than one might think! We get into a [social media posting] rhythm and think it won’t happen to us. Trust that it does. Be sure to take an extra moment to review what you will publish on all social networks. Your target audience will thank you later by clicking on the links, viewing your site/information, and making it all worth your while!...