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Words for the Week

I thought I would end the weekend/start the week with a thought to get us motivated for a Monday. It’s important to remember that we should all have those moments that cause us to pause, take that deep breath, and leap into the great unknown that undoubtedly holds our greatest passions and aspirations. With these moments, what we can accomplish is unlimited. Have a wonderful week!...

Week in Review: Let’s Talk Social

I’m enjoying an unusually quiet Saturday afternoon in my house today….and I love it! With the babe taking a nap and the hubbs handling “car stuff”, I’m presented a few moments were I can quickly get my thoughts out on my digital “paper” and check out my fellow SEM blogger posts from the past week. First, a quick question – Where did this week go? As I pulled out of work yesterday, I said out loud to myself, “Didn’t I...

Website [re]Development: SEO Considerations

“Oh, the site is now launched. Let’s consider instituting SEO efforts.” Nails-on-a-chalkboard. Bummer central. If there is one thing that will make an internet marketer twinge, it’s this. As if this marketing channel is expected to produce results overnight and can be implemented with the flip of a switch – post-development. Search engine optimization is definitely not the fast-food of internet marketing. And having it live apart from the development process is not only a shame but a missed opportunity....

Little Hip Squeaks: A Social Success

When I became a mom, the stars must have aligned because I noticed that some of my close marketing/social media/blogger buds became moms around the same time. And in true mommy form, we began sharing the good, the bad, the ugly, and the unexpected. Another thing shared? Brands. And not just any brands – those hidden gems that unlock a world of creativity, fun, and high-quality products that are not only adorable but purposeful. One brand that stuck out on...