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My Mom Journey with Google

So, moms don’t know everything. {It’d be awesome if we did…} And by some miracle, many most of the time, we ultimately fashion a solution out of shoestring and spit that comes out looking like golden treasure. Why? Well, one, because we’re awesome creatures. We’re the closest thing you’ll find to a unicorn. And another? We love Google*. This search engine is our sidekick. Next to Pinterest, Google could be the one that holds the solutions to our most ridiculous questions so...

Week in Review: Hello, Google!

Hello, Saturday! Reflecting back on the past week, and it’s hard to deny that Google was at the top of my Feedly numerous times this week. Therefore, I’m dedicating this Week in Review to the almighty Google machine. Ah, such is the life of a search marketer, I suppose. I mean, when isn’t it about Google? But seriously, a few news items popped up this week that require us to take notice. Here we roll…...

Google+ Pages for Businesses Approaching

I will admit that I am excited for the Google+ Pages for Business to launch, absolutely, as I believe Google provides several opportunities for businesses and organizations to succeed through various forms of search engine marketing. However, Google also succeeds at one other thing – getting us so overly hyped up about something that may or may not be worth all the hype. Perhaps I’m too close to the situation as I’m a marketer, where it is my job to...