Hope your week is off to a roaring start! Mine? Eh. Let’s just say… Pet peeves filled my day. Thank you for asking. Pet peeves that involve the definition and understanding of the everyday marketing gal. {disclaimer: I may get slightly ranty as I’m uber-protective of my fellow ladies in marketing.} The marketing professional’s job has evolved. In more ways than one can imagine. Why? Because that friendly term “traditional marketing” has started to slowly move out and be permanently...
February 25, 2014